Category: Business-Model BnB

rockyourbnb blog post

Homesharing: a model from which you can also benefit!

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Who doesn’t know Airbnb today? 

In the meantime, the word Airbnb is on everyone’s lips and stands as a symbol for a short-term to medium-term rented vacation rental. 
If, for example, you are planning your holiday, it has become common to look around for a suitable Airbnb rather than for an overpriced hotel room.
And do you know why this trend has grown so much? Because there’s nothing better than being on journeys all over the world but still feeling at home.
This is a great alternative to the often very impersonal hotel atmosphere. Especially for business travelers it makes sense to discover this alternative for themselves. You can read more about this topic here.

… and you know what’s the best part for you?

You too can advertise your property on Airbnb and other booking portals such as Booking.com, Agoda and Expedia to benefit from the success of home-sharing platforms. If you are not sure on which booking portals you should advertise your property, then have a look at our blog post “Which booking platform is the best for my vacation rental?“. 
There are many platforms you can use to market your property, but the big players worldwide are Airbnb, Booking.com, Expedia and Agoda and we’ll tell you why we believe in these platforms. In that post you’ll also find out why it’s so important to post your listing on different booking platforms.

The potential of this business model

Let’s just let the facts speak for themselves. Maybe you didn’t know it yet, but the latest research confirms that just Airbnb is used by more than 150 million users worldwide. So, what’s wrong with taking advantage of these millions of users and trying to host them?
If you now think that nobody wants to stay in your city or even your village, we can tell you that you are not right! 
On Airbnb alone there are more than 4 million listings from 192 countries, and these 4 million listings are not all in the biggest cities of the world. 
We are sure that also you will find guests for your Airbnb.
Of course, as with any business, you need some experience to make the whole thing professional and we are happy to help you to successfully build, optimize and manage your BnB business. Check out our offers and learn more about our services.

Airbnb earnings check

If you still doubt our statement and still think that your property has no potential, convince yourself and visit Airbnb directly. Click here to find out how much money you can earn with your property each month.
Of course, these are only estimates. Depending on how you advertise and market your property, you can also earn more money.

》The professionality of your vacation rental is the basis for a successful Airbnb-Business. In our blog post “How much can be earned through Airbnb?” you can get more valuable information.《

rockyourbnb blog post

How much can be earned through Airbnb?

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This topic is extremely interesting for people who deal with Airbnb and professionally managed vacation rentals. The goal of everyone is to rent out their BnB to their guests in a profitable way while getting the best possible reviews.
How much you can actually achieve with your holiday home depends, of course, on many factors.
Let’s start with the basics.

How can I find out how much I can earn with my property on Airbnb?

First and most importantly, you should ask yourself whether you want to run your business on a part-time or full-time basis. Of course, you can expect higher income if you run your BnB full-time and your property is open to new guests all the time than if you only run it part-time for a few weeks a year.
However, you can certainly generate a great income stream in part-time if you make your property available for certain events in your city such as fairs, concerts, festivals and other events.

Professional marketing & management of your holiday home

There are already plenty of Airbnb and vacation rentals. You are not the first person, and certainly not the last person who came up with the idea of advertising a BnB on a booking platform.
However, very few people do this kind of rental professionally. The more professionally your vacation rental is built up, the more advantageous are the effects on your ranking on the booking portals.
In addition, as a professional Airbnb owner you can expect higher revenues if by knowing exactly what is important to your guests and how to present your property to stand out from the crowd.

Interior design – The décor of your home

In order to stand out from the rest, the interior design is crucial for the success of your vacation rental. With a high-quality and attractive interior, you can charge significantly higher prices for your accommodation than with an average and loveless design.
The aim is to get the most out of your BnB. We will be happy to help you finding the right interior for your Airbnb and will provide you with tips on which items you should not miss. In this way, you boost the demand for your listing and can charge a higher night price.

Photos – The first impression counts

Within a few seconds the guest makes the decision for or against your BnB based on the pictures in your listing. We clearly believe that the pictures should be taken by a photographer, since these are the key to a successful rental business.

》In a later blog post we will give you tips and we will tell you what to consider when taking pictures of your Airbnb in order to stand out as a professional host.《

rockyourbnb Blog post

What is the difference between short and long-term rentals?

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If you are just about to decide which type of rental is suitable for your property, then our article will help you.
However, before you decide which type of rental is the best for you, you should be aware of the respective legal obligations. Since we do not offer legal advice, we recommend that you discuss your project with your advisor. 
In general, it can be said that both types of rental can generate a very profitable income stream, as long as important criteria are observed and the administrative work load is not underestimated.
In the following we will discuss three possible rental models.

Short-term rental

In the case of short-term rental, we generally speak of a rental period of less than six months. Most people associate the term with a period ranging from one night to a few weeks. Thanks to the rapidly growing market for home-sharing booking platforms, it has become clear that short-term rental is a lucrative way to generate income.
One of the most popular and user-friendly booking platforms is Airbnb. Due to the international reputation of this platform, it is possible to achieve high occupancy rates and returns for your BnB.
Thereby it is to be considered that the rental effort is considerably higher than with a long-term rental. 
We can facilitate the administration of your BnB through our marketing and management services. We guarantee you a successful management of your professional accommodation.

Long-term rental

In the case of long-term rentals, the choice lies between a six- or twelve-month contract. With this rental model, the advantage is obvious: your monthly income is predictable, the utilities can be partially allocated to the tenant and the administrative costs are only a fraction of those for short-term rentals.

Flexible rental models

The last model deals with the combination of short, medium and long-term rental. Through this flexibility you can achieve an optimal occupancy rate and return on your BnB. If, for example, your city is visited by many tourists in the summer (potential guests), then the best way to proceed is with short-term rentals. Thanks to the many bookings you can maximize your occupancy rate and increase your profitability. In the months when the tourist load decreases, you can then focus on another target group to rent the rest of the year, on a medium and long-term basis.

》As you can see, there isn’t really one and only rental model. No matter which model you choose, we at rockyourbnb will support you in your plans and we will help you to maximize your return on investment and occupancy while reducing your administrative costs.《(Service Link)

rockyourbnb Blog post

Why do business travelers prefer your BnB to a hotel?

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Who wouldn’t rather sleep in a cosy and furnished apartment than in an impersonal and often very sterile hotel room?
A professional Airbnb is a great alternative, especially for business travelers who are often away from their home for a longer period of time.

What are the advantages?

Companies have already recognized this trend and are now using booking portals such as Airbnb, Booking.com, Agoda and Expedia to book accommodations for their employees.
On top of that, the price for renting a professional holiday home is usually lower than for an overnight stay in a hotel. This can significantly reduce the company’s travel expenses.
It is clear that a five-star hotel offers a certain luxury and comfort that is then reflected in the price. However, this does not mean that guests in a professionally managed Airbnb have to renounce a certain level of luxury and comfort. A BnB has a number of advantages which you can get for a fraction of a hotel price.
Below we have listed a few reasons why more and more business travelers prefer a holiday home to a hotel room.

Longer stays

The long stay rental of a suitable vacation rental is very easy to handle trough the various home-sharing websites, and in many cases, also cheaper than a hotel.
Especially business travelers are often away from home for several weeks or even months, so it is extremely important for them to feel comfortable in their temporary home.

Group bookings

It is not unusual for companies to travel in a larger group for a business event. This is where the advantage of booking through a home-sharing platform lies. With just a few clicks it is possible to adjust the search parameters so that only the Airbnbs that offer the right number of rooms are displayed. In this way, all work colleagues are housed in a central location which encourages exchange between colleagues.

The business trip on Airbnb

It’s easy to find the right accommodation for your business trip on the Airbnb booking platform. You have to activate the button “For work” in the search options “Type of trip”.
Airbnb listings under the heading “For Work” must meet the following Airbnb facilities requirements:

  • Basic equipment (toilet paper, soap, towels, bed linen and pillows)

  • WLAN

  • Television

  • Iron

  • Hairdryer

  • Clothes hanger

  • Shampoo

  • Workstation for laptops

  • Carbon Monoxide Detector

  • Smoke detector

These are the features you would expect from a hotel.
In addition, the “for work” function simplifies the payment process and allows the hosts to invoice directly to the company.

HOST WATCH OUT!

If you are a host yourself and wishing to make your accommodation available to business travelers, you can obtain the appropriate qualification by becoming an Airbnb eligible host.

What requirements does your BnB have to meet?

As a host, you are not only required to meet the requirements regarding the facilities of your accommodation, but also other prerequisites such as a 24-hour self-check-in. 
Possible ways to meet this requirement would be a key locker, a code lock or by handing it over personally through a receptionist or a porter.
In addition, you need an average guest review of at least 4.8 of the possible 5.0 Airbnb stars.
It also means that your listing must be professionally managed. Especially the aspects such as guest communication, coordination of your staff and calendar management must be perfectly coordinated in order to receive as many 5 star reviews as possible from your guests.

Your advantages as a host

By successfully collaborating with Airbnb in the area of business travel, you can assume that the occupancy rate and booking price of your holiday home will increase.

》If our article has triggered your interest in making your BnB available to business travelers, then we are exactly the right partner for you! We will help you to achieve the desired requirements and specifications of Airbnb and take over the professional management and marketing of your vacation rental with our professional knowledge.《